User Research & Trial by Fire
"Whenever you're here, Laura, I feel like we're all a lot smarter."
- Sonia Mathews, former VP for Marketing, USAA
- Sonia Mathews, former VP for Marketing, USAA
The map of a rapid design studio + user testing for agile UX.
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Some of the most fascinating undertakings on earth are to be found in the lifecycle of user experience research, test, and evaluation. UX research opens the door to matching methods with questions, meeting real people across the world and range of experience, and finding meaning in the most subtle and detailed collections of data.
My UX research experiences are more than 25 years deep, supported by practical training, degrees in anthropology and psychology, and hands-on work from enterprise to UI to backend architecture. See some of the fun, below! |
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